What should you look for in a social media marketing company?

What should you look for in a social media marketing company?

When it comes to marketing yourself on the internet, it’s a lot to do for one person, especially if you’re responsible for updating your website, updating your social media, and doing everything else to run your business smoothly and effectively. When it starts becoming too much for you to handle social media on your own, you may be looking to hire someone to help you with your social media marketing and presence. How do you determine if the person you pick is right for you? Let’s look at some different social media marketing programs and ways you can tell if a social media marketer is for you! I’ll compare marketing agencies and virtual assistants, and give you some eagle-eye tips for things to look out for when making your decision.

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Improve your page speed optimization now with these 5 tips

Improve your page speed optimization now with these 5 tips

In the new year, you may be looking to set some goals for yourself, and one of those goals might be taking care of your languishing website. Updating your website is a great goal, and identifying barriers for customers in regards to your digital presence is another goal you should make, and page speed might be it.

One barrier I come across often is a site’s page speed. Is your site a slow loading beast? How can that affect your customers and your potential to do business? What can you do to fix it?

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Keeping Your Artwork Safe: Watermarking 101

"Keeping your artwork safe: Watermarking 101" overlaid over an artwork.

In the age of the digital world, everyone thinks they can just grab any image they want off of Google image search and use it for any purpose they want. While actually protecting your copyright as an artist is a different topic entirely, we talk about how to do your best to ensure attribution is given to you when you’re not there to babysit your artwork.

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5 Royalty-Free Stock Image Sites

"5 Royalty-Free Stock Image Sites" overlaid three random images.

Sometimes you just need that special something in order to bolster your blog post, social media post, or maybe even part of your art. But you can’t just pull down any picture off of Google image search, so what should you do? Use AI to make something for you? No, stop that… We’ve got something better. Check out these great resources we’ve gathered for places you can go to grab totally free to use stock images!

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How to edit your Shopify robots.txt file to block AI Crawlers

So… You want to add some of the information to block AI crawlers from continually scraping your data. Easy enough with a WordPress plugin, and Squarespace has a toggle, but what about Shopify?

The help center document on their robots.txt file seems very daunting. Especially with that big ol warning about losing all of your traffic. But I assure you, it’s actually very easy to do, and very easy to revert if you’ve done it incorrectly.

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Which web crawlers are associated with AI crawlers?

While initially building out my Simple NoAI & NoImageAI plugin for WordPress, a meta directive was all we had at the time. Now that crawlers are using robots.txt to determine whether a site has opted in for web crawling, more well-behaved crawlers are looking for them. Therefor, it’s important to have a list of crawlers, what they’re noted to be used for, and their user agents in case you want to block them.

This information as of Oct 1st, 2025 is up to date, but may change. I will try to keep this list updated as much as I can. Information on this list is also supplemented by Cloudflare’s list of blockable AI crawlers.

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Should I have an artist portfolio website?

"Should I have an artist portfolio website?" overlaid a photo of brushes in a jar.

Short answer: yes!

While it seems like it might be the easiest solution for you to just have a Facebook or Instagram account, as an artist it is important for you to have a platform for yourself. Specifically, it’s important for you to have a platform where you are in control of the content that’s on it. Facebook and Instagram are great places to help you build an audience, but do you really want to show off your Facebook page to a potential client or Art Director? We go into the reasons you should have an artist portfolio website so you can make a best decision for your artistic career.

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