Hey all – spring has sprung. There’s been a few warm days here (along with some heckin’ wimdy days) which has me eagerly looking at all of the green flower stems popping out of the ground. Can’t wait for nicer days to spend some time outside in the garden and enjoying nature. Until then, here’s some new cool things for you to check out…
Continue reading “Cool Things for Cool People: March 2025”Cool Things for Cool People: February 2025
Hey everyone! It’s February, and the days are just starting to get a little longer… It’s not dark out at 4 PM anymore, and I call that a win. In no time, it’s going to be spring, and I’m going to have a lot of in-person activities to shout out, which is super fun. I can’t wait. But until then, it’s time yet again for more cool things in your inbox.
Let’s get to them!
Continue reading “Cool Things for Cool People: February 2025”Accessible Marketing: Avoiding Mystery Meat in your Marketing Efforts
You may be familiar with the concept of “mystery meat”: A “meat” product, usually some sort of salisbury steak or meatloaf type deal, usually served in American cafeterias. People usually don’t really know what’s inside this meal: they know it’s some sort of meat, but they can’t pinpoint what exactly just by looking at it. I’ve been referring to vague navigational beacons as “mystery meat navigation” for many years, thanks to a coining from an ancient website I believe was YourWebsiteSucks.com (I can’t seem to unearth it now; it could have been WebpagesThatSuck.com but I was pretty sure at the time it was more pointed than that). The same concept can be used to describe nebulous marketing concepts.
So, what is a piece of mystery meat in the marketing sphere, and how do we avoid it?
Continue reading “Accessible Marketing: Avoiding Mystery Meat in your Marketing Efforts”Cool Things for Cool People: January 2025
Hey folks! It’s time for another edition of COOL THINGS. I missed December, so I should have some real gems for you this time to really put some fun stuff in your inbox. Let’s take a look!
Continue reading “Cool Things for Cool People: January 2025”Happy one year anniversary, Foundation!
Happy one year birthday, Foundation Web Design & Development! That’s right. It’s officially been over one year since Foundation Web Design & Development was incorporated. Officially, Foundation was filed as an LLC in September of 2023, but I didn’t start full-time work until mid-November, and finally got around to making this post now. So… Happy belated birthday Foundation! And here’s what I learned over the last year:
Continue reading “Happy one year anniversary, Foundation!”Cool Things for Cool People: November 2024
Hey everyone. Can you believe that Thanksgiving is this week? I feel like this year absolutely flew by… Busy busy, with lots more in the works. I can’t wait to bust out some of my seasonal cool things for you (including some great gift ideas)… Hey speaking of, like my snow? 😀
Continue reading “Cool Things for Cool People: November 2024”Is Bluesky a place for businesses and brands?
With the latest controversy regarding Twitter and its slow, painful demise, many people have signed up (about 12 million to be exact!) on Bluesky as a replacement platform. While Bluesky is functionally more or less the same kind of platform as Twitter – posts are organized the same and behave mostly the same – Bluesky is an entirely different platform with a curated “feel” to it. You may be wondering if this is the next place for you to pitch your business, brand, or services. Let’s go over what you should know about Bluesky to decide whether or not you should try to utilize it for your business.
Continue reading “Is Bluesky a place for businesses and brands?”Cool Things for Cool People: October 2024
September came and went by so fast I didn’t even have time to put together a cool things for cool people post! But, I’m hoping to make up for this with an extra spooky post of extra cool things for the Halloweeny season. Let’s go!
Continue reading “Cool Things for Cool People: October 2024”Moving comments in Toocheke theme
I had a friend ask me if I could help them move their comments section on the homepage of Toocheke theme. The location of comments happening after the creator’s thoughts/blog post about the comic seemed like a strange placement to me too. I thought I’d publish the solution here in case anyone else wanted to move this section around!
Continue reading “Moving comments in Toocheke theme”How much does it cost to do SEO on a website?
This is a question I get asked a lot. “Aimee, I want to pay you to do SEO on my website. How much will it cost?” While this sounds like a straightforward question with a straightforward answer, it’s actually much more complicated than that. Let me explain:
Continue reading “How much does it cost to do SEO on a website?”