Is Bluesky a place for businesses and brands?

Is Bluesky a place for businesses and brands?

With the latest controversy regarding Twitter and its slow, painful demise, many people have signed up (about 12 million to be exact!) on Bluesky as a replacement platform. While Bluesky is functionally more or less the same kind of platform as Twitter – posts are organized the same and behave mostly the same – Bluesky is an entirely different platform with a curated “feel” to it. You may be wondering if this is the next place for you to pitch your business, brand, or services. Let’s go over what you should know about Bluesky to decide whether or not you should try to utilize it for your business.

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