Tag: crowdfunding

I’ve worked with a lot of crowdfunding authors and campaign runners over the years – both directly and indirectly – and one of the key points that people get stuck on is how to craft their crowdfunder’s story. In theory, crafting one should be as easy as telling someone what you aim to make, but in practice, it can be a lot more complex. In this blog post, I’ll go into a few key items to help you craft a strong crowdfunding campaign story element, give some ideas for what to stay away from, and hopefully, by the end of it, you’ll have a stronger idea of what to write to convert as many visitors as possible.